Who could have suspected that a Brown University Judaic Studies major turned corporate lawyer and design curator would eventually launch an Instagram account dedicated to Jews who love cannabis and work in the cannabis industry? Over the past five years I have researched the changing aesthetics of the cannabis industry…

A book about the use of references to Brazilian favelas to market luxury products to a primarily non-Brazilian audience. Book Summary In Favelization, The Imaginary Brazil in Contemporary Film, Fashion, and Design, a book originally published by the Cooper Hewitt, Smithsonian Design Museum, Adriana Kertzer sets out to understand the ways in…

Rebranding Pot is a series about the changing aesthetics of the cannabis industry As cannabis becomes increasingly legal and commercialized, the hospitality industry has come up with new travel options that capitalize on growing acceptance of the plant and its mainstreaming in American culture. Retreats and cruises where cannabis is…

A book about the changing aesthetics of the cannabis industry. My original plan was to write a book — on my own, as authors traditionally do. However, after countless rejections from traditional publishers who informed me the cannabis industry was too specific of a focus, and numerous proposals from pay-to-play…

Rebranding Pot is a series about the changing aesthetics of the cannabis industry Aesthetics play a significant role in how cannabis products are received by first-time users as the pace of legalization picks up speed in North America. …

Rebranding Pot is a series about the changing aesthetics of the cannabis industry. I am here to confess. Over the past three years, I have researched the evolution of cannabis branding without ever setting foot in an actual dispensary. Shameful. The reason? …

Rebranding Pot is a series about the changing aesthetics of the cannabis industry Article Summary A surprising number of celebrities have not only “stepped out of the cannabis closet”, but have launched their own cannabis-related products. These celebrities have attached their personal brands to these products, distinguishing them from competitors and adding…

Rebranding Pot is a series about the changing aesthetics of the cannabis industry. Afamiliar scent in the air during SXSW 2018 led many of us to believe — even if just for a split second — that cannabis is legal in Texas. …

Rebranding Pot is a series about the changing aesthetics of the cannabis industry. So long tie-dye t-shirts and stoner basements — hello digital influencers, master chefs, and business tycoons. In the U. S. and Canada, cannapreneurs — entrepreneurs in the cannabis industry — are employing increasingly sophisticated design strategies to…